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THE ARCHETYPE PROCESS STORY

It’s hard to beat science! The Archetype Process film profiles have been created using a scientific process that has been continuously developed for years. This process ensures that the true colors of film will be represented in all of our film profiles.

 

We also believe that the effort you put into capturing your photos should be equally represented by the effort we put into developing the tools you use to make your photos look their very best. You can rest assured knowing that the investment you have made in TAP film profiles will continue to pay off because we are constantly striving to improve The Archetype Process products.

A LITTLE ABOUT tAP

ARCHETYPE - the original pattern or model from which all things of the same kind are copied or on which they are based.

We are photographers just like you! We photograph weddings, families, portraits and love personal projects that help us to grow as photographers.

 

The Archetype Process team is passionate about delivering products that help photographers achieve the look and feel they love. We also love providing educational content that will challenge and encourage photographers in their photographic journey

Ready for an adventure?

Russell Alboroto

The best images I’ve ever taken were shot on film. Making my digital images emulate film has always been a pipe dream. There were products out on the market that did a pretty good job and got you almost there. These Lightroom profiles opened a door and has accomplished something that has never been possible. The tones and accuracy is incredible!

"THE ARCHETYPE PROCESS PROFILES TRULY MATCH FILM AND GIVE ME GREATER CONSISTENCY IN MY WORKFLOW GIVING ME A LOOK THAT I’VE WORKED HARD TO CREATE."

-RUSSELL ALBOROTO

It won’t replace my film workflow, but it respects it and all it’s nuances, and is an essential tool into my workflow. Truly, this is the next generation of film emulation.

The Archetype Process Blog

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